Episode summary
Decision-making isn’t an art, it’s a SCIENCE. And as with all scientific principles, there are fundamental laws that govern its behavior.
Today’s guest, Moeed Amin, believes you should spend less time learning how to sell, and more time studying how buyers buy. The better you understand the neuroscience behind decision-making, the closer you are to a new customer.
We’ll knock on his Proverbial Door, see what’s behind the looking glass, and feel the gravity of the science of decision-making, and prove to you all the reasons you should not, not listen to this episode.
PLUS, we run Moeed through a game of Are Your Sales in…Jeopardy!
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