Episode summary
Everything is content. From the video you post to Linkedin, to the blog on your company’s website, but also the outbound phone call you make and the cold email you write.
The more you can approach your outreach from a content creation perspective, the more success you’ll have. That’s what Devin Reed believes. And with a content lens on outreach, Devin says there’s a very specific structure you can follow to write a cold sales email that actually converts. How?
We’ll put the pen to the test, and face off with Devin in a game of Reeder’s Digest, on this episode of The Sales Feed Show.
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